Blockbuster For Profit Exhibitions

Interesting piece on the new phenomena of Blockbuster exhibitions undertaken for profit.

The Tutankhamun exhibition charges something like $5m dollars per city. It was created using 120 objects from Egypt and the touring group gave Egypt £20m dollars plus $2m dollars donation to a museum in return for the rights to set up the tour. Each venue can charge $20-$30 dollars per person, and Egypt, the entrepreneurs and the hosting institution all make a reasonable profit.



Los Angeles Times piece by Mike Bloehn 22 May 2005

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